The Backstory of the Design Studio Brand Photography for California Interior Designer
Hiring a branding expert usually starts a domino effect, which changes businesses for the better. It is an investment that personal brands can’t afford to say no to.
That is what happened with Tami’s project. One thing led to another, and she saw the need for updated studio photos. It helped tie her brand elements together and give her more images to choose from for results-driven content creation!
This project did five things that helped our seasoned, interior design client work smarter, not harder.
The Transformation:
A library of curated brand photography allowed her to have beautiful studio images on-hand for strategic social media marketing planning and design, consistent website visuals, and branded content for her new email marketing campaign.
Our branding planning process uncovered the other areas of her interior design business that needed onboarding strategies for the new revenue streams she wanted to introduce.
A well-designed sales page was added to seamlessly match the branding on her existing Squarespace website. The result was a place where she could pair her branded visuals from a variety of moments in her business journey with booking and payment options working while she did what she does best. DESIGN! This put growth on auto-pilot for Tami.
Canva templates were provided with her new imagery for easy customization and social media marketing.
She was finally able to understand the connection between her different online marketing platforms and tap into the power of intentionally attaching branding to tech. Not having to guess takes a weight off.
A Case Study.
Personal Brand Photography Doesn’t Always Require That You Are In It.
Tami’s biggest request was that she wasn’t in any of the images. No problem!
In the spring of 2021, Catherine and I worked with Interior and Spatial Designer, Tami Faulkner, on designing a Squarespace Landing Page (My favorite website platform for personal brands), along with Pinterest Marketing set-up, Email Marketing set-up, Canva Template designs, and brand photography of her Interior Design Studio.
The pandemic changed businesses. Ours changed too after that time.
That was the beginning of our transformation into a creative studio dedicated to brand consultations and brand photography. After 21 years of branding & design, we are ready to use our experience to provide brand photography that is the foundation for strong online businesses.
“Tami wanted to deliver a service that was only one hour because she needed to offer a simple, short-term solution. 2 years later her Floor Plan Reviews have increased by $500 + and are highly sought after.”
Personal branding calls for online marketing visuals that showcase your workspace, no matter where you work. Your audience loves to see variety! If you work from anywhere, even better!
Beautiful spaces like Tami’s are begging for some social media marketing hype time. We love photographing design studios, so we can help you create content that can be scheduled in advance. What can we help you capture?
Get started today with a free planning session that will help you understand the right content you need to create to grow your personal brand. You will leave knowing exactly what your next steps should be. I have been in your shoes. That is why I offer these and know that they are the first steps you need to take when you want to show up as a thought leader, for more trust and more sales. CLICK THE LINK IN THE IMAGE ABOVE or HERE and schedule your planning call. No fluff, just answers, and direction.
